What is the “Florida Coupon Network”?

A marketing company designed to bring “new local” customers to your business next week at a fraction of the cost of conventional advertising.

How does the “Florida Coupon Network” work?

The program utilizes four different advertisings channels; Direct Email, Special Internet Sites, Coupons, and Newspaper Advertising .

Who needs the “Florida Coupon Network”?

Our surveys show that in today’s economy most businesses need to increase their advertising but do not have the cash flow resources necessary to launch an effective local advertising campaign.

But. I cannot afford to advertise, my budget is spent and business is slow

The “Florida Coupon Network” program is tailored to your business and cost less than $0.85 per day.

What is Direct Email?

We have acquired the email addresses of local residents that have registered to receive newsletters and valuable coupons. The number varies by market but we email around 50,000 offers per week into your local community. These emails conform to industry standards and the receiving individual can “Opt Out” of the service at any time.

We also have very sophisticated software that tracks every email sent and tells us those that are opened and if they go to your offer. Our reporting can tell us how many individuals looked at your offer and how many printed out your coupon.

So What do you Offer?

Well that varies by week. For a small fee we can feature your businesses offer to all 50,000 individuals. The initial offer has to be strong enough to entice the reader to go to the Coupon website to view all of the offers in their community. We try to feature offers that have a broad appeal to our readers, like popular restaurants.

What is the Website?

www.floridacouponnetwork.com attracts over 1 million page views per month. Viewers can view special offers from over 250 categories and print out coupons. The site is limited to 200 businesses per community.

Like the email program our software tracks the number of times your offer is viewed and the number of times your coupon has been printed.

Why Coupons?

Nationally coupon use is up over 83%. Coupons are also a good way to track the effectiveness of your advertising. Even the more affluent households are looking for ways to save money in today’s economy.

Coupons can be used to attract “New Customers” to your business. Surveys show that consumers will come back to your business if they believe you provide value.

Repeat customer traffic should be the goal of every business. The “Total Local Marketing” program is designed to bring in customers for one “Bargain” once they have been introduced to your business you then have an opportunity to sell them additional merchandise and/or services.

What is a good Coupon?

In a recent survey by the Sharpie Marketing Group “Dollar Off” coupons produced 170% better results than “Percent Off” coupons. Percent off coupons should have discounts of at least 30% to be effective.

$5.00 off on a $30.00 purchase is much more enticing than 15% off and insures that the customer will spend at least $30.00. Buy one Get one Free is extremely effective, especially when the buyer purchases other items or in the case of restaurants additional meals.

Will you help with the offer and design the coupon?

Yes, but to have an effective campaign you need to estimate a few factors.

• What is your average sale per customer visit?
• What is a customer worth to your business over a 12 month period?
• What are your best service sand/or products?
• Why do customers patronize your business?
• Do you have a new product or service that you would like to introduce?

Once you have agreed upon an offer our graphics department will design a very simple coupon for your approval.